Our Marketing Method
We personally handle every aspect of your listing, including all the advertising and follow-up.
01 Pricing
Effectively marketing your listing starts with coming up with the most strategic price. Getting this right at the outset is the foundation for a strong marketing plan, and setting up for a successful sale. We get to this number by preparing a Comparative Market Analysis (CMA). Sometimes, looking at the comparable sales just isn’t enough to determine value. That is where being active in the marketplace and completing numerous monthly transactions—as well as having 60 years of combined experience—is invaluable in determining pricing, strategy, and outcome.
02 Online marketing
We use leading digital strategies to broadcast your property across online channels, and ensure your listing stands out on the web. This includes:
- High-end professional photography (with colour correction) on MLS®
- Comprehensive social media exposure
- Comprehensive Internet exposure
- Interactive video tours
- Pre-list home inspection
- Floor plans
- Your listing along with detailed and descriptive information displayed on brentandaudrey.com
03 Offline marketing
With a strategic mix of modern and traditional strategies, we cover all our bases and reach the greatest number of action-ready buyers. Our offline marketing includes:
- Eye-catching lawn signs with the trusted Brent & Audrey brand mark
- Just-listed flyers
- Open-house flyers
We customize each marketing strategy to fit your specific goals, and current market conditions.